If you’ve ever tried to get out of a cell phone contract and had the urge to jump through the phone and start beating the person on the other end, then Bas Rutten’s Cell Defense may be for you. A YouTube channel for the “show” features the former UFC champ showing tips for how to get out of a binding contract, which is accomplished by grabbing the guy by his jeans, lifting him up, dropping him to the ground and then pummeling his face. “You’re gonna change a cancellation fee? I’m gonna cancel your face!” Rutten then taunts the hapless stand in for the phone company. All of this, it should be noted, takes place in front of a fireplace in what looks like Rutten’s den. Rutten’s not completely nuts, though, his fistic efforts are behalf of Net 10, a pay-as-you-go service from TracFone. Is it persuasive? Well, I’d sign up for Net 10 if I could get Rutten to negotiate for me with my HMO.
—Posted by Todd Wasserman