A regular blanket is too confusing for you? Try the WTF Blanket!

Posted on Thu Feb 12 2009

This blog is barely six weeks old, and we've already written about the Snuggie (also known as the Toasty Wrap) about 700 times. Still, we have to post this parody ad, in which the Snuggie is rechristened the What the F#%k Blanket. "Regular blankets are confusing. The WTF Blanket will cripple your social life! ... If your reading the obituary or viewing scrambled porn or clogging your arteries or telling a racist joke, you will look like a tool!" Completely awesome. Via American Copywriter.

—Posted by Tim Nudd

How do Snuggies and Toasty Wraps differ, and should you care?

Posted on Mon Feb 9 2009


Snuggie or Toasty Wrap? That is the question.
  If you can't tell the difference between the two, neither can we. Apparently the monk-robe-like sleeved blanket known as the Snuggie has become so popular, knockoffs are trying to steal its warmth. A similar product called Toasty Wrap being is advertised as "the blanket with sleeves," it costs $19.95, it's available in three colors (burgundy, royal blue and sage green), and it comes with a bonus book light. Just like the Snuggie. The Web sites are similar, and the TV ads are identical! (The only differences are the voiceovers and the product logos.)
  I smell trademark infringement, but the similarities are too much to be a coincidence. Maybe Snuggie can sue itself.

—Posted by Elena Malykhina



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