TLC to chronicle making of world's largest Rice Krispies Treat

Posted on Thu May 6 2010

Back when school bake sales weren't verboten, I used to hustle a lot of Rice Krispies Treats because the track team needed new uniforms and my classmates never tired of those gummy blocks of sugary goodness. (And it was the only thing I could "cook" at the time.) These days, an entire town gets in on the act, and a TV crew films it for posterity. How times change. Kellogg will have an hour in the spotlight on TLC this summer with a special called Mega Bites that followed a fund-raising effort in the Los Angeles suburb of La Canada Flintridge. Chef Brian Malarkey, food scientist Todd Menaker, engineer Scott Stukel and some volunteers built the world's largest Rice Krispies Treat as a benefit for children's programs at a local community center. The beast-treat took four days to assemble from 5,000 pounds of (donated) Rice Krispies and 7,000 pounds of marshmallows. The end result? A hunk of dessert that weighed 10,460 pounds. A production crew from TLC, home of Kate Plus 8 and a whole passel of wedding and food programming, captured all the behind-the-scenes stickiness and success. Insider note: When the treat was finished, and certified by the Guinness folks, they sawed off bits and sold them for $1. Hungry now.

—Posted by T.L. Stanley


FACEBOOK


SITE SEARCH

search Brandfreak





SUBSCRIBE VIA E-MAIL

Enter your email address:

Delivered by FeedBurner


BLOGROLL