New Terminix commercial from Publicis Dallas not safe for lunch

Posted on Tue Mar 9 2010

We watched this Terminix commercial after we ate a salmon and avocado sushi roll (and some Thai iced tea), and we're so grossed out. The ad from Publicis in Dallas shows the damage that termites and other unsightly—and unseen—pests can do to your home. It opens with a gigantic close-up of the "Queenius Destructus" (this is really gross), which lays "over a million eggs a year." The baby freaks, in turn, fly out to the millions of homes in the U.S. and do their little damages. Termites, it turns out, are capable of living up to 20 years, "swarm one in every 30 homes in the U.S." and "eat 24 hours a day." (Also, they cause "$5 billion in damages a year." Holy cow!) We can't help but turn our head away every time that nasty, pulsating Queen Termite's body occupies the screen. Now, we're not particularly squeamish, but these termite facts are hard to stomach, particularly after eating a happy meal. (Ugh, excuse us one second. Barf!)

—Posted by Elaine Wong



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