The StunFone isn't real, but there appears to be a market for it

By T.L. Stanley on Tue Nov 16 2010

Just $24.95 seems like a small price to pay to turn your iPhone into a Taser in order to send 90,000 volts of electricity coursing through your two-timing boyfriend's body. But maybe I'm just partial to Jackass-style attacks. It turns out, though, that a product recently marketed as the "StunFone," a handy snap-on device that makes the iPhone a non-lethal weapon, is actually a hoax. (My dumb phone probably couldn't even shoot pepper spray.) The product demo got a lot of ink and views, probably because people could think of a million and one uses for such an item and wanted it to be true. (There was a halfway believable backstory.) In fact, it's a promo for Stun Creative, a boutique ad agency in Los Angeles that recently worked on promos for Conan O'Brien's late-night TBS talk show. Looking forward to the StunFone encore, though it'll be tougher to fool people next time around.

'Curb Your Enthusiasm' comes grumpily to the TV Guide Network

Posted on Wed Jun 16 2010


Why shouldn't a commercial for Curb Your Enthusiasm be just as awkward and uncomfortable as the show itself? It should, according to L.A. ad agency Stun Creative and the TV Guide Network, which recently started airing the HBO series. The TV spots (see one after the jump) and viral campaign give us more meta moments with David, who can't let anything slide, even when he's trying to promote his show's new TV outlet. (Curb is still on HBO, but repeats will air on TV Guide Network, where its June 2 premiere drew 1.2 million viewers, giving the channel triple-digit audience gains in the time period.) Since there's no clear way to separate the Curb David from the real David (aren't they one and the same anyway?), the spots don't even try. In fact, they further meld the two personas, to cringe-worthy effect, perfect for the Curb target. And if you're not in that group, David probably has some suggestions on how you can otherwise spend your time. Maybe that's the next promo?

—Posted by T.L. Stanley

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