Enjoy even more clown death on Philips' wider television screen

Posted on Mon Apr 20 2009

Who do these clowns think they are? In this pretty amazing ad for Philips, a group of armed men with clown masks are caught in a frozen moment during a shootout with the police. The video, called "Carousel," is an extended tracking shot in which, most impressively, a cop is in the midst of falling through a plate of glass and shards hang in the air. The movie was produced by music-video director Adam Berg for Philips, which is using it to illustrate the properties of its 21:9 LCD TV, which it bills as "the world's first cinema-proportioned television screen." The wider aspect ratio is meant to improve the home viewer's peripheral vision. The Web site lets you take advantage of this by slowing down or stopping the camera to get a better view of what's going on and to compare it to the usual 16:9 aspect ratio. (It might be a good idea to take a long, hard look at this video, because the new TV itself is only being released in Europe for now.) Compared with most ads, this is pretty grisly stuff, but perhaps not as horrific as Philips' "Shave Everywhere" campaign for its Bodygroom.

—Posted by Todd Wasserman

Crazy Eddie stores are coming back. What about the crazy ads?

Posted on Thu Apr 16 2009

Those who grew up in the New York area in the 1970s and 1980s will no doubt get a nostalgic twinkle upon hearing the news that Crazy Eddie, the guy whose prices are so low he's practically giving it away, is coming back. Thanks to a firm called Magic Investments, the Crazy Eddie consumer-electronics chain is on the comeback trail, with plans to open as many as 50 retail stores next year. It's unclear whether the chain will resurrect its memorable TV ads, which featured actor/DJ Jerry Carroll. The ads gave new meaning to the term "kinetic," as Carroll yelled rapidly at the camera about "crazy" stunts like Christmas in August. At their peak, the ads were even parodied on Saturday Night Live (with Dan Aykroyd playing the crazy pitchman). The ads also seem to have an avid following on YouTube. While Magic's business plan sounds a little shaky, not bringing back those ads in some form would be insane.

—Posted by Todd Wasserman



search Brandfreak


Enter your email address:

Delivered by FeedBurner