Twin tween heartthrobs Cole and Dylan Sprouse of the Disney Channel show The Suite Life of Zack & Cody are the stars of Dannon's new campaign for its Danimals Crush Cups. The accordion-style cups allow the contents—yogurt—to be pushed upward with a pinch of the fingers. This spot shows the twins "crushing" an alien, a director and a Tiki while lounging around on set. Cole then shows Dylan a Danimals Crush Cup. "You crush it and slurp it," he says while demonstrating with his fingers. "Cool. No spoon?" his twin brother asks. "Nope, just crush and slurp for a blast of fruity flavor," Cole replies. Darn. Why didn't they think of this earlier? We've eaten yogurt without a spoon when on the go—or on deadline—many times. Now, if they could just crush those Sprouse twins.
—Posted by Elaine Wong