Consumer Reports cleans up ShamWow's messy product claims

Posted on Thu Apr 30 2009

An unexpectedly snarky Consumer Reports takes on the vaunted infomercial rag (and BrandFreak favorite) ShamWow in this video, spurred into action by pitchman Vince's claims that the product holds either 20, 12, or 10 times its own weight in water. The correct measurement, as it turns out, is 10. Not bad, but regular sponges hold the same amount, Consumer Reports found, and they cost a lot less than a pack of ShamWows, which also streak the hell out of your kitchen counter. Color us shocked that a product sold by the doofus who made The Underground Comedy Movie isn't entirely on the level. But we'll reconsider if Vince used one to clean himself up after fighting that hooker in South Beach.

—Posted by David Kiefaber



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