"Shoot them in the head!" demands the voice emanating from the speakers on my Mac, and the next thing I know, I'm aiming with my mouse and actually firing at zombies with a click. This is one of the nifty features from this Resident Evil: The Darkside Chronicles trailer. While I always tend to find these cinematic, Hollywood-wannabe game ads kind of cheesy, this one is really intense. Why? Because it actually engages the viewer. When the voice screamed "Shoot them in the head!" I tried to, and then my screen started to shatter and blood began to splatter. And when it was over, I found myself thinking, "Maybe I should buy that game." Well done, Capcom. For a game that is 13 years old, you've found a way to keep it fresh and even potentially change the way video games are marketed online.
—Posted by Kenneth Hein