W Hotels pays homage to its favorite 'Entourage'

Posted on Wed Jul 22 2009

Adrian Grenier

Attention all potential parasites and plus-ones: Better find your version of Vincent Chase pronto because W Hotels and HBO are teaming for an Entourage-themed promotion this summer. The promo launches tomorrow, July 23, at an exclusive party at the just-opened W South Beach in Miami at which Entourage star Adrian Grenier ("Vincent Chase") and fellow cast members will appear. At the South Beach W, any posse that wants to party between July 27 and Sept. 27 can do so in a clearly marked Entourage Bungalow tricked out in tribute to the boys' decadent Hollywood pad. Designed for a group of four, the rental, which comes with toys such as PS3 systems, a manned yacht, jet skis and a personal driver, will set you back $5,000 a night. Civic Entertainment Group, New York, brokered, created and executed the promo. The agent Ari-allergic have no need to fear: Actorman Jeremy Piven will not be attending the gala, perhaps because of Miami's proximity to marine life/mercury.

—Posted by Becky Ebenkamp


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