New Girl Scouts video celebrates the infinite power of the cookie
Posted on Thu Feb 4 2010
Leave it to the Girl Scouts to get us thinking about the power of the cookie. The youth organization has launched this ad on YouTube that gets people pondering about what good its cookies can do (aside from the fact that their Thin Mints are addictive, anyway). The ad, which consists of a simple musical backdrop and a series of thought-provoking question-and-answer texts, is vaguely reminiscent of Starbucks' go-vote election-themed effort. It asks questions like, "What is the largest business program led not by him, but by her, that raises millions of dollars for communities, and that produces more female business owners than most universities?" (Answer: Girl Scout cookies.) The ad goes on to highlight the cookie's virtues: "This cookie could help a girl provide a fresh change of clothes to a flood victim rushed to a shelter. Or cheer a soldier overseas." It ends with the tagline, "Every cookie has a mission: to help girls do great things." OK, we're touched. Bring on the cookies!
—Posted by Elaine Wong
