Syfy set to unleash a pack of giant freaky white rabbits in NYC

You can experience a lot walking down a street in New York City. There are naked cowboys, singing panhandlers and a never-ending display of guerrilla marketing stunts. On Friday, commuters and tourists visiting historic landmarks will get the opportunity to wonder whether or not someone slipped them some LSD compliments of Syfy. To promote its four-hour movie Alice, the network will have 50 white rabbits dressed in formal attire handing out playing cards featuring Alice and the Mad Hatter. The cards say: "Have you seen this pair?" The trippy display will culminate in Union Square at 12:30 p.m., where the 50 rabbits and Alice will perform a choreographed step-dance routine. No word on whether a hookah-smoking caterpillar will be in attendance.

—Posted by Kenneth Hein