If you're not already stuffed full of buzzwords, here's a few more
Posted on Wed Jun 10 2009Ad agency Cramer-Krasselt has compiled the 2009 version of its Cultural Dictionary. Now in its second edition, this slim, 34-page, pocket-sized book contains important buzzwords that should be part of any self-respecting (though somewhat nerdy) ad person's lexicon. Highlights include: "Baling Out" (unleashing a "five-minute f-bomb-laden tirade," à la Christian Bale on the Terminator 4 set); "Spitzer'd" ("Getting caught for doing hypocritical actions"); "Digi-necker" ("A driver who, when passing a road accident, whips out their mobile and takes a picture"); "Sheeple" ("Submissive citizens"); "Land it like Sully" ("To prevent a disaster by finding an unusual solution to your problem"); "Frugalista" ("A person who is frugal but fashionable"); "Stress puppy" ("A person who thrives on being stressed-out and whiny"); and "Twitterrhea" ("Waaaaay too much Twitter"). But skimming through terms like "Hate-cation" and "Econnoisseur," we notice one's missing. "Bing!" That one came too late. Next year, maybe.
—Posted by Elaine Wong


