Many a drunken lout has struck the good-spirited Captain Morgan pose. Now, the spirits brand is urging NFL players in Sunday's Super Bowl to assume the signature pose during the game.
For every player who mimics the Captain, the spiced rum will donate $10,000 to the charity of his choice. It will donate up $50,000 under this "Pose for Play" program. The brand has tapped former Baltimore Ravens cheerleader (and professional wrestler) Stacy Keibler to serve as the spokeswoman for the contest. In other words, to pose for leggy pictures like this one.
"As a former professional football cheerleader, I know nothing revs up the crowd more than a big play," says Keibler. "Now, by striking the Captain's pose, players can turn a good play into a great deed."
—Posted by Kenneth Hein